Francis Joy
Francis Joy
GEO & AEO Consultant · Kochi, Kerala

Your competitors are already
being cited by ChatGPT.
Are you?

Search has changed. Ranking #1 on Google is no longer enough — 83% of users now act on AI-generated answers without clicking a single link. Francis Joy is Kerala's most credentialed GEO & AEO consultant, helping businesses in Kochi and globally get cited by ChatGPT, Gemini, Perplexity, and Google AI Overviews.

10+ years SEO experience
Semrush AI Visibility Certified
Corporate Vision Award 2025
ISO 9001:2015 Certified Agency

Most Kerala businesses are invisible to AI. Here is why that is a problem.

When a potential client asks ChatGPT "best SEO consultant in Kerala", only brands with GEO signals get cited. Everyone else is invisible — no matter how well they rank on Google.

Gartner predicts organic search traffic will drop by 50% by 2028 as AI tools dominate how people search, research, and decide. Traditional SEO alone is no longer enough.

AI engines cite fewer than half of the top 10 search results. Structured data, entity authority, and brand signals — not keywords — now determine who gets recommended.

Kerala's NRI community in the Gulf researches services through AI before returning home. If your brand is not in those AI answers, you are losing high-value clients to competitors who are.

Understand the shift

GEO vs AEO — what they mean and why both matter for your business

Two distinct but complementary disciplines that together ensure your brand is discovered, cited, and trusted across every AI-powered search surface.

GEO

Generative Engine Optimization

GEO is the practice of optimizing your brand so that large language models — ChatGPT, Gemini, Perplexity, and Microsoft Copilot — cite your business when generating answers to user queries.

Unlike traditional SEO which targets link clicks, GEO targets citations inside AI-generated responses. Your goal is to become the source AI trusts.

  • Entity-based content that AI models can parse and attribute
  • Brand mention authority across high-trust sources
  • Structured data that defines who you are and what you do
  • Consistent NAP and knowledge graph signals
  • Topical authority depth across your service domain
AEO

Answer Engine Optimization

AEO optimizes your content to appear as the direct answer in AI Overviews, voice search results, featured snippets, and conversational AI platforms when users ask specific questions.

AEO targets the moment of intent — when a user asks a question and expects an immediate, authoritative answer rather than a list of links to explore.

  • FAQ schema and HowTo schema for AI readability
  • Concise, question-matched content blocks (40–60 words)
  • Conversational long-tail keyword targeting
  • Google AI Overview and People Also Ask optimization
  • Voice search and Siri / Alexa / Google Assistant visibility

The numbers

AI search is not the future. It is happening right now.

83%
of users now prefer AI-generated answers over traditional search results
50%
drop in organic search traffic predicted by Gartner by 2028
<50%
of top 10 Google results actually get cited by generative AI engines
60%
of searches in 2025 are voice-based or AI-assisted, not traditional keyword queries

What I do

GEO & AEO services for businesses in Kochi, Kerala and globally

Each engagement is built around your specific AI search gaps — not a generic package.

AI Visibility Audit

A diagnostic report of how your brand currently appears (or does not appear) across ChatGPT, Gemini, Perplexity, and Google AI Overviews. Includes citation gap analysis and a prioritised action plan.

GEO Strategy & Implementation

Entity optimization, brand mention campaigns, knowledge graph signals, and structured data implementation that trains AI models to recognize, trust, and cite your business in generated responses.

AEO Content Architecture

Redesigning your content structure using FAQPage, HowTo, and Speakable schema so AI answer engines select your pages as the direct, authoritative response to high-intent questions.

Schema Markup & Structured Data

Full JSON-LD implementation across Person, LocalBusiness, ProfessionalService, FAQPage, and WebPage schemas — the technical foundation that makes your brand machine-readable and AI-citable.

E-E-A-T Strengthening

Building the experience, expertise, authority, and trust signals that AI models use to select citations — credentials, awards, reviews, author entities, and third-party mentions that Google and LLMs trust.

AI Search Monitoring & Reporting

Ongoing tracking of your brand's citation frequency across AI platforms, with monthly reports showing where you are being recommended, where you are being missed, and what to do about it.

How it works

From invisible to cited — the GEO & AEO process

A structured, four-phase approach built on 10+ years of SEO experience applied to the AI search era.

Phase 1

AI Visibility Baseline

We audit your current citation presence across all major AI platforms, identify topical authority gaps, and map which competitor brands are being cited instead of yours.

Phase 2

Entity & Schema Foundation

Build your brand's entity graph — structured data, knowledge graph signals, credential entities, and cross-platform consistency that makes your brand AI-parseable and trustworthy.

Phase 3

Content & AEO Deployment

Restructure existing content and create new answer-optimised assets using Q&A formats, FAQPage schema, and concise authoritative answers that AI engines select as direct responses.

Phase 4

Authority & Citation Building

Earn brand mentions on high-trust sources, directories, and publications that AI models draw from. Build the off-entity signals that tell LLMs your brand is worth recommending.

Phase 5

Monitor & Optimise

Track citation frequency, AI mention sentiment, and competitive shifts. Continuously refine content and schema as AI platforms update their retrieval models and ranking signals.

Francis Joy — GEO and AEO Expert in Kochi, Kerala
10+
Years in SEO & AI Search

Why Francis Joy

Kerala's most credentialed GEO & AEO consultant

Francis Joy is a Kochi-based SEO consultant and digital marketing strategist with over a decade of experience, now operating at the frontier of AI search optimization. As the founder of Cerebron Technolabz — an ISO 9001:2015 certified agency — Francis brings institutional rigour to what is still a largely uncharted discipline in Kerala.

Semrush AI Visibility Essentials — Certified The only certification in Kerala directly validating GEO & AI search expertise (valid through 2027)
SEO Specialization — Coursera (2016) Foundation certification demonstrating decade-long commitment to search excellence
ISO 9001:2015 Certified Agency Cerebron Technolabz — quality management certified digital marketing & software agency, Kochi
Global client portfolio Active clients in India, UAE, Saudi Arabia, Ukraine, and the United Kingdom

Industry Recognition

Best Digital Transformation & Growth Partner 2025 Corporate Vision — Cerebron Technolabz
Customer Service Excellence 2025 Corporate Vision — Cerebron Technolabz
APAC Insider Award Cerebron Technolabz

Client results

What clients say

★★★★★
"Francis Joy was really helpful for me to create my website. He was very patient and helpful in making and modifying the website contents. I would really recommend their services."
Dr. Alphy S. Puthiyidom
Urogynecologist, MD (Obs and Gyn), FMIS — UAE
★★★★★
"Excellent service. Cerebron Technolabz helped us design a smart website and helped us find good customers from Google. Very professional team."
Agnes
Marketing Director, Kingbo Power Technology — Shanghai, China

Common questions

Frequently asked questions about GEO & AEO

Clear answers to the questions businesses in Kochi and Kerala ask most about AI search visibility.

Generative Engine Optimization (GEO) is the process of optimizing your brand so that AI tools like ChatGPT, Gemini, and Perplexity cite your business when generating answers. Unlike traditional SEO which targets link clicks, GEO targets citations inside AI-generated responses. Businesses in Kochi and Kerala need GEO because AI tools are now the first place potential customers — especially Gulf NRIs — research services before making decisions. Without GEO, your business is invisible to this growing audience regardless of your Google ranking.
GEO (Generative Engine Optimization) focuses on getting your brand cited in AI-generated content, while AEO (Answer Engine Optimization) focuses on getting your content selected as the direct answer to specific questions. GEO is about brand authority and citation — teaching AI models to trust and recommend your business. AEO is about content structure — ensuring your pages appear in AI Overviews, featured snippets, and voice search results. Both disciplines work together and are essential for complete AI search visibility in 2025 and beyond.
GEO does not replace SEO — it extends it. Traditional SEO remains essential for Google rankings, local Map Pack visibility, and click-based traffic. GEO and AEO add a critical second layer, ensuring your brand is also discovered in AI-generated answers where no click is required. Businesses that invest in both will have a significant competitive advantage over those who focus on only one. Think of it as search everywhere optimization: Google, Maps, ChatGPT, Gemini, Perplexity, and voice assistants all working for your brand simultaneously.
Most businesses begin seeing initial AI citation improvements within 4–8 weeks of GEO and AEO implementation. Google AI Overviews typically respond within 4–6 weeks after FAQPage and schema deployment. Perplexity and ChatGPT citations can take 8–16 weeks as those models update their knowledge bases. Full, consistent multi-platform citation authority typically develops over 3–6 months. Early movers have a significant advantage — the businesses implementing GEO in Kerala today will be very difficult for late entrants to displace.
Any business whose customers research services online benefits from GEO and AEO, but certain Kerala sectors see outsized returns. These include: professional services (doctors, lawyers, consultants, financial advisors), tourism and hospitality businesses targeting NRI and international guests, IT and technology companies in Kochi's tech corridor, healthcare providers across Ernakulam and Thrissur, educational institutions, and exporters seeking Gulf and international buyers. Businesses serving the NRI community benefit especially, as Gulf-based Keralites extensively use AI tools like ChatGPT to research services before visiting home.
Francis Joy is the only individual GEO and AEO consultant in Kochi who holds the Semrush AI Visibility Essentials certification alongside 10+ years of traditional SEO experience. Most GEO consultants in Kerala are either agencies without a named, credentialed expert or newer practitioners without a deep SEO foundation. Francis combines both: the technical SEO rigour built over a decade with specialist AI search knowledge validated by industry certification, backed by an ISO 9001:2015 certified agency and two Corporate Vision awards.
The free AI visibility audit covers five key areas: current citation presence across ChatGPT, Gemini, and Perplexity; structured data and schema markup gaps; entity and knowledge graph signal strength; AEO content structure assessment; and a competitor citation comparison. You receive a prioritised PDF report identifying your biggest AI search gaps and the specific actions that will have the fastest impact. The audit takes 48–72 hours and requires only your website URL and primary service keywords. No commitment required.
GEO and AEO consulting in Kerala is typically priced between ₹15,000 and ₹75,000 per month depending on the scope of work, number of AI platforms targeted, and whether content production is included. A one-time AI visibility audit starts from ₹10,000. Project-based schema and structured data implementation is available from ₹20,000. All engagements begin with a free audit so you understand exactly what gaps exist before committing. Currencies accepted: INR, USD, and AED for international clients.

Ready to Dominate AI Search?

Find out exactly where your brand stands in AI search — for free

Get a full AI visibility audit covering ChatGPT, Gemini, Perplexity, and Google AI Overviews. No commitment. Delivered in 48–72 hours.

Or reach out directly: contact@francisjoy.com LinkedIn